/ Sales and Marketing
Use Cases
Effective value selling and marketing isn’t just about having the right information — it’s about having the right insights for each specific account and knowing how to apply them.
Sales and Marketing
Purpose-Built Expert Assistance
VAL exists to bridge this gap by not just aggregating information but intelligently processing it through the lens of value selling and marketing expertise.
With the AI Agents of VAL, you can access all that expertise on demand. Uniquely tailored-for-you and operating with a proprietary blend of trusted external sources and your internal data, it brings the most comprehensive and customer-specific AI-powered Co-Pilot in the industry. Your internal information remains private.
Value-Centric Approach
Accelerate Your B2B Sales With A Value-Centric Approach
Effortlessly scale value-based selling for all of your customers and gain up to 73% higher close rates.
Differentiate easily from your competitors and build trust through deep domain and account expertise – all powered by VAL Co-Pilot.
Dynamic Account
Planning
Stretched between closing deals and documenting account strategies? No need to be. In less than 5 minutes, create, update, and brainstorm account-specific strategies and tactics. Seamlessly share with your team to brainstorm, refine, and execute.
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Smart Opportunity
Planning
Need an expert partner to improve your win rate? Brainstorm, identify, and sharpen new business, cross-sell, and upsell opportunities.
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Value-Led Discovery and Conversation Guide
Differentiate through deep domain and account expertise with minimal effort. Highlight business value and address specific needs in sales conversations. Say goodbye to generic or superficially customized conversations.
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Hyper Personalized Sales & Customer Success Content
Capture customer attention by making your messaging and thought leadership super specific to each account. Increase the effectiveness of your sales development and customer success efforts.
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Impactful
Presentations
Impressed by TED Talks? We are too. Use the AI Co-Pilot to tell stories about business impact, not just present. Increase the impact of your presentations and deliver customer-specific insights that drive action.
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Business Cases for Every Opportunity
Opportunities move up to 50% faster with business cases. Build persuasive, account-specific value hypotheses automatically for every opportunity. As the opportunity progresses, evolve it into a detailed business case, collaborating with the customer and your business case experts.
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Competitive Scenario
Planning
Ever wondered what your competition might be saying to that target account? Just ask our AI Co-Pilot to create a competitive simulation for a specific account and bring your competitive battle cards alive. Improve competitive win rates by up to 30% with deep competitive scenario planning.
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If you get Value right, you can achieve…
17%
Less Discounting
2x
Account Growth
15%
Net Retention Rate Improvement
10X
Reduction in time to prepare
value-based insights
30%
of employee time freed up by 2030, accelerated by gen AI
